Is Your eCommerce Site Socially Integrated?

Social networking has introduced, in its short reign, a new retail ecosystem. This ecosystem is built on conversation, back-and-forth relationships, and, unsurprisingly, social activity. E-commerce is no longer a one-way conversation, and your site must adapt to stay abreast of customer needs. Whether you sell shoes or serpentine belts, the time to integrate your site […]

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Small Business E-Commerce Evolution: Infographic

To run a successful business in today’s market, there’s no question you need a website that allows your customers to buy your products and services online. There are several options for setting up an e-commerce store via your website. This infographic explains the evolution of e-commerce for small businesses and outlines important points for business […]

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Responsive Web Design: Infographic

It’s no surprise that every small business must now have a web presence. But, as with everything, the Internet and mobile devices are changing rapidly. For a small business to thrive on the web, it has to stay current on Internet trends and how people access the web. Enter responsive web design. This infographic outlines […]

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How to Write Winning Email Copy

Email marketing is one of the most effective things you can do to reach customers. Once you have built a solid email list, you are well on your way, but before you press “send” on your first email blast, you may want to reconsider. Email marketing is effective, but there is technique involved when it […]

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The Art of Creating a Lasting Impression Online

Standing out on the Internet is much like auditioning for a part in a play. Others may read the same lines or desire the same part, but your presentation, energy, and humanity are what make a difference. Internet readers are pelted daily with rehashed content striving for page views simply based on relevance or controversial […]

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